商务英语视听说
丁琪、刘俊玲

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发布时间:2018-09-04 19:12   发布人:丁琪   浏览次数:5122

商务英语视听说电子教案上 (期末).docx


Unit 1 Job interview

Teaching objective

After completing this lesson, students should know how to deal with an interview, including

-- how to prepare for an interview

-- the interview procedure

-- how to answer questions about personal details, education and work experience

-- how to deal with inappropriate questions by the interviewer.

Business profile

General conduct during an interview

Opening :establishing a friendly atmosphere

Introduce yourself

Talk about weather, traffic ,etc.

Talk about yourself as a person

During :exchanging information

General questions

Be prepared to talk about

Your personal details

Your education

Your work experience

Position related questions

You will be able to discuss

Reasons for leaving last job

Details of the job and the company

Qualifications and skills make you fit for the requirements of the job

Short-term goals and long term goals

Closing : leaving a lasting impression

Ask 1 or 2 questions based on your pre-interview research

Arrange a call back to get the result

Thank the interviewer

Say you enjoyed the interview

Types of job interview

Telephone screening interview

In-person screening interview

Selection interview

Work sample interview

Peer group interview

Group interview

Luncheon interview

Stress interview

Videoconference interview

Part I warm-up

Organizational structure of the company

Name of the interviewer

Division/departments that interest you

Products/services

Training programs

Size of the company-number of employees and turnover

How long they have been in business

Types of clients

Growth in the past and future potential

Job description and job title

Appearance

Dress conservatively: smart, clean and formal

Do have clean, neatly styled hair

Do have clean hands and trimmed nails

Do carry a portfolio or briefcase with extra copies of your resume

Do bring a clean notepad and pen that works

Do wear shoes you can walk easily in

Don’t wear torn, soiled, wrinkled clothing

Don’t dress casually

Don’t wear a lot of jewelry (men should avoid earrings)

Don’t wear a lot of cologne or perfume

Don’t wear sports shoes

Don’t eat spicy, offensive smelling foods before the interview

Don’t wear sexy clothing

Don’t wear cutesy ties (flashing Mickey mouse)

Don’t chew gum or smoke

Don’t wear a mini-skirt

Don’t wear heavy make-up

Part II Listening practice

Part III Language Focus A: Follow-up Practice: Task 1

Cai

May I come in?

Ms. Smith

Yes, please.

Cai

Good morning. My name is Cai Ning. As requested, I have come for an interview.

Ms. Smith

Fine, thank you for coming, Miss Cai. Please sit down. I am Anne Smith, the Assistant Manager.

Cai

Nice to meet you, Ms. Smith.

Ms. Smith

Nice to meet you, too.

 


Unit 1 Job interview

Part IV

Video 1

Chen Bo

Good morning, Ms. Mandel.

Cathy Mandel

Good morning. Sit down, please.

Chen Bo

Thank you.

Cathy Mandel

You are Chen Bo, aren't you? I am Cathy Mandel, Director of the HR Department.

Chen Bo

Yes, I'm Chen Bo. Nice to meet you, Ms. Mandel.

Cathy Mandel

Nice to meet you, too. I've gone through your resume and would like to know more about you.

Chen Bo

Thank you for your interest in me.

Cathy Mandel

To start with, would you like to tell me a bit about yourself?

Chen Bo

Sure. I'm a senior student at Guangdong University of Finance.

Chen Bo

I expect to graduate this summer. My major is international finance.

Cathy Mandel

So, why did you choose our company?

Chen Bo

As far as I know, your company is one of several leading international consultant corporations which came to China after China entered WTO.

Chen Bo

I think working here would give me the best chance to use what I've learned at university.

Cathy Mandel

As a major in international finance, what do you think you can do in consultancy?

Chen Bo

Well, I know how to tackle problems. For example, I know I must first analyse the problem and work out its major cause.

Chen Bo

Then I will be able to search for ways to solve it from the available data.

Cathy Mandel

Sometimes data is not enough. Have you got any relevant experience in this field?

Chen Bo

Last year, during the probationary period, I was involved in the restoration of a factory in Nanjing.

Chen Bo

I really learned a lot from the experience, especially how to assess people's strengths and abilities.

Cathy Mandel

Can you cope with hard work under pressure and in a tough environment?

Chen Bo

No problem. I don't care about pressure or the environment, as long as I enjoy the work.

Cathy Mandel

Good. Now, do you have any questions to ask?

Chen Bo

Yes, I've got one. Are there any opportunities for Chinese employees to be transferred to the head office in New York or other branch offices around the world?

Cathy Mandel

Probably. I think you are likely to be sent to work in an overseas branch to get experience later on once when you have proved your worth.

Chen Bo

Oh, great. If I'm accepted, I will do my best for the company.

Cathy Mandel

I wish you luck! We'll notify you of our final decision by Friday.

Chen Bo

Thank you, Ms. Mandel. Goodbye.

Cathy Mandel

Goodbye.

Video 2


Wang

May I come in?

Mr. White

Yes, please do.

Wang

Good morning, sir. My name is Merry Wang. I've come for an interview, as requested.

Mr. White

Nice to meet you, Miss Wang. I am Harry White, Director of the HR Department. I was expecting you. Please, take a seat.

Wang

Thank you.

Mr. White

Well, Miss Wang, you are applying for the position of Sales Manager, right? How did you know about our company?

Wang

I got to know your company from your TV commercials. They are elaborately designed and produced, and leave me deep impression.

Wang

And in the summers of 1997 and 1998 I worked as a salesgirl for your company in Guangzhou.

Mr. White

Really? That's good. Then you must know something about our company?

Wang

Yes, a little. Your company is very famous. Your cosmetics and skincare products are very popular with women all over the world.

Mr. White

Huh, that's right. Miss Wang, can you tell me which university you attended?

Wang

Sun Yat-sen.

Mr. White

And what degree have you got?

Wang

I have a bachelor's degree in business administration.

Mr. White

How is your English? You know, some staff members in our company are Americans, so conversational English is very important.

Wang

I passed TEM 8 at college, and I am good at oral English. I think I can communicate with Americans quite well.

Mr. White

Good. I know you are now with United Butter. What is your chief responsibility there?

Wang

I've worked there for five years, since I graduated from college.

Wang

Two years ago, I was appointed Brand Manager--responsible for the Panda line of biscuits.

Mr. White

Why do you want to change your job?

Wang

I want to change my work environment, seek new challenges and broaden my experience. That's why I want to move into sales.

Mr. White

What do you think is the most important qualification for a salesperson?

Wang

I think it's self-confidence and quality products.

Mr. White

I agree with you. What salary would you expect to get here?

Wang

Well, I would leave it to you to decide after you consider my abilities.

Wang

My current annual income at United Butter is 150 thousand.

Wang

But, er,... could you tell me a little more about what the job entails?

Mr. White

You would be in charge of all the sales activities, for all hair products in northeast China.

Mr. White

This would involve market analysis, client service and development, sales promotion, and regular customer satisfaction surveys.

Mr. White

You'd report directly to the Regional Sales Director. Do you have any other questions?

Wang

Yes, only one. When can I have your decision?

Mr. White

I need to discuss with other board members. We'll notify you of our decision as soon as possible.

Mr. White

But...to be honest, you seem to be a good candidate with the right kind of experience and personality. You're high on my list.

Wang

That's good! Thank you, Mr. White. I look forward to hearing from you. Goodbye.

Mr. White

Goodbye.

 

 


Unit 2 Jobs and Responsibilities

Teaching objectives

After completing this lesson, students should be able to

--- describe jobs and responsibilities

--- describe their position and responsibilities in a company

--- describe a company’s organization

--- express likes and dislikes about jobs

Business profile

Want to know about jobs and responsibilities in a company?

Departments

Job titles

Personnel

Chief manager

Sales

Salesperson

Marketing

Lawyer

Public relations

Office clerk

Human resources

Trainee manager

Export

Deputy manager

Overseas accounts

Bank teller

Research and development

Programmer

Production

Quality control engineer

administration

Administrative clerk

Senior sales manager

Financial controller

Human resources manager

Logistics manager

Account manager

Purchaser/buyer

Language expansions

Jobs

Responsibilities

Positions and the departments

Working hours and routines

Interpersonal relationship

Compensation

Promotion

Job satisfaction

Part I warm up

Waiter farmer carpenter photographer electrician

Chef/cook typist policeman doctor singer

Part II

I’m a manager in the human resources department

Which company do you work for?

I’m mainly in charge of recruitment, that is, the selection, training and development of employees

I haven’t seen for you years

What do you do now

What are you working on

F T F F F T

Part III

card 1 company: Beijing sanmei factory  name: alice wang title: manager of human resources

card 2 company bill hayes  title general manager  company beautify cosmetic corporation

 


Unit 2 Jobs and Responsibilities 

Part IV

Video 1

General Manager

Good afternoon, everyone! This is Robin Copperfield, the new Vice President of our company.

General Manager

He will be in charge of the accounting work. Let's give him a warm welcome!

Robin

Thank you!

General Manager

Mr. Copperfield is an expert in the field of accounting. So, it is a pleasure for us to have him here.

General Manager

Now, Mr. Copperfield, I'd like to introduce the Vice Presidents and Managers to you.

Robin

OK, thank you!

General Manager

This is May Bates, Vice President in charge of the Administration Department and the Neighbourhood Service Department.

Robin

Nice to meet you, Ms. Bates.

Ms. Bates

Nice to meet you, Mr. Copperfield.

General Manager

And this is Dennis Hayes, Vice President in charge of the Marketing Department and the Sales Department.

Dennis Hayes

How do you do, Mr. Copperfield? Glad to meet you.

Robin

Glad to meet you, Mr. Hayes.

General Manager

And this is... oh, where is Andrew Jefferson?

Robin

Mr. Jefferson? I've met him before.

Robin

I heard he is one of the secrets of this company's success. Everyone was raving about what a great job he's done in...

General Manager

Uh... speak of the devil... Mr. Jefferson has just arrived.

Mr. Jefferson

Hi, Mr. Copperfield, good to see you again.

Robin

Good to see you, Mr. Jefferson.

Mr. Jefferson

Sorry, I'm late. I was talking to a client.

Robin

Oh, that's OK. How many departments are you in charge of, Mr. Jefferson?

Mr. Jefferson

Four: Research & Development, Engineering, Contract Budgets, and Project Preparation.

Robin

No wonder you're so busy.

General Manager

Mr. Copperfield, there are three managers who report directly to you, and they are all ladies.

General Manager

So, ladies, can you introduce yourselves?

Ada Black

I'm Ada Black, responsible for management accounts.

Caroline Clinton

I'm Caroline Clinton, responsible for financial accounts.

Lucy White

I'm Lucy White, responsible for data processing.

Robin

Oh, good. Nice to meet you all, ladies.

Key:

caroline Clinton--- financial accounts

lucy white--- data processing

ada black—management accounts

part V

key: 

chef editor  magazine  manage  feedback   definite   flexible   office  regular

C A F E B G D

Self-employed entrepreneur

Buyer   line supervisor

Advertising executive

Public relations manager

Part VI

Video 2

Robin

What's your job now, Jerome? Do you still work for that wholly funded American company?

Jerome

No, I left it three years ago. I have my own business now.

Frank

Gee, that's great! How do you feel as a self-employed entrepreneur?

Jerome

I feel good. I can make a lot more money than before and I have a lot of independence in doing things.

Jerome

But sometimes I get tired. As you know, it's not very easy to run a business on your own.

Jerome

What about you, Frank? What are you doing now?

Frank

I've worked for several companies.

Frank

After graduation, I went to a private company.

Frank

Then a year later, I changed to a Sino-Japanese joint-venture enterprise and worked as a sales assistant.

Frank

Two years later, I moved on to a computer company and worked in export sales.

Frank

And now, I'm an advertising executive.

Colin

Oh, you are a real job-hopper. Why have you changed jobs so often?

Frank

I'm always interested in new challenges.

Frank

I know changing jobs frequently can be a waste of a company's human resources, but I'm gaining a lot of experience!

Frank

How is your job, Colin?

Colin

I've been working for the PMC Textile Plant since I graduated.

Colin

Two years ago, I was promoted to Line Supervisor.

Frank

Do you like your job?

Colin

The salary and benefits are OK, but I don't like the work environment. You know, the workshops are very noisy sometimes.

Colin

Also, I don't often get an opportunity to go anywhere. I hate staying in the same place all the time.

Colin

You often travel on business, right Robin?

Robin

Yes. As a buyer, I must travel to purchase stock. I've been to a lot of places.

Colin

Maybe I should think about becoming a buyer...

Robin

Mm..., everything has two sides. I get fed up with travelling.

Robin

Nowadays, I want to spend more time with my family.

Janet

Hi, guys, may I join you?

Everybody

Sure. Have a seat.

Janet

You enjoy getting together, don't you? What are you talking about?

Robin

Jobs. What kind of job do you have, Janet?

Janet

I'm the Public Relations Manager in a holding company.

Colin

Do you enjoy it?

Janet

Yes. What I like about it is that I can meet a lot of new and interesting people.

Robin

How about your working hours?

Janet

That's the trouble. I usually have to work overtime, because I often have dinner parties in the evening.

Janet

I don't get enough time with my family and baby.

 

 

 

 

 

 


Unit 3 On the phone

Teaching objectives

After completing this lesson, students should be able to

Answer the phone

Ask to be connected

Connect a caller

Leave messages

Deal with problems b telephone

Business profile

The big 3

be prepared

don’t give up

try not to put people on the spot

before you pick up a phone

review written material first

make a list of questions for each encounter

be clear about what information you need

establish a system for yourself

create a notebook or other organizer

psych yourself to make the call

make calls when you’re at your best

making your calls

be aware of the pitch of your voice

be modest

establish a relationship

avoid yes or no question

be empathetic

make the personal feel like your mentor

find out his /her schedule

be polite

always get the name of the person

remember we still don’t have videophones

types of call

answering the phone

introducing yourself

asking for someone

putting someone on hold

the person wanted is not available

taking a message

ringing off

problems

reasons for calling

requesting

teaching plan

Part I warm-up

advance documents schedule distraction pretend

interrupting clearly argue polite lengthy misunderstood hear

Part II listening practice

Key:

B E G F D A C

Simon Weller is calling from Singapore

He has just left for a workshop

Half an hour later

13466386913

Part 3

Key:

To: Louise Paulson

Date: 2009 January  time : 10:00

Message note

From : Paul Jackson

Company: grandiose company

Telephone number: 979-326-8965

Message: ring back, talk to him about the order, it’s urgent

Taken by: Roy

 

 


Unit 3 On the phone

Part IV

Video 1

Receptionist

Hello, International Sales.

Mr. Schulz

Hello, this is Mr. Schulz here, calling from England.

Receptionist

Yes, Mr. Schulz. Who do you want to speak to?

Mr. Schulz

I'd like to speak to Mr. Matthews.

Receptionist

Fine. Hold the line, please. I'm connecting you now.

Miss Perez

Hello. Mr. Matthews' office. Who's calling please?

Mr. Schulz

This is Mr. Schulz calling from England.

Mr. Schulz

Can I have a word with Mr. Matthews?

Miss Perez

I'm afraid Mr. Matthews isn't available.

Miss Perez

He's gone to Hong Kong on business for a few days.

Mr. Schulz

When do you expect him back?

Miss Perez

He'll be back on Friday afternoon. Is it urgent?

Mr. Schulz

Yes.

Miss Perez

Can I take a message for him?

Mr. Schulz

Yes, please. Will you tell him that we've just received your sample of the new assembly coffee table and are quite happy with it?

Miss Perez

Sure. It's very kind of you to say so.

Miss Perez

Can we expect an order from you?

Mr. Schulz

That's why I'm making the call.

Mr. Schulz

Please tell Mr. Matthews we're quite happy with the quality and design of the table, but the price is too high.

Mr. Schulz

We need some negotiation on it.

Miss Perez

OK, Mr. Schulz. Anything else?

Mr. Schulz

One more thing. Please inform Mr. Matthews that I won't be able to get to your company that early this Saturday because of the rail strike.

Mr. Schulz

It'll probably be afternoon before I arrive.

Miss Perez

No problem. I'll give him the message.

Mr. Schulz

Thanks.

Miss Perez

You're welcome. Goodbye.

Key:

F T F T T F

Part V

Key:

1. 875-9368  2. 305-636-8430   3. 5312/A12

4. Bartholomew  5. holt &frier  6. diner

Part VI

Video 2

Receptionist

Good afternoon, this is DNM. How can I help you?

Ms. Mandel

Good afternoon. I'd like to speak to Mr. Miller, please.

Receptionist

Mr. Miller? Hold on, please. I'll connect you.

Leo Miller

Mr. Miller speaking. Who's calling please?

Ms. Mandel

This is Ms. Mandel from BCM. Is this Henry Miller?

Leo Miller

What? Henry Miller?

Leo Miller

No, this is Leo Miller, in the Sales Department. Henry Miller is in the Customer Relations Office.

Leo Miller

I'm afraid you've dialed the wrong extension.

Ms. Mandel

Oh, sorry to have interrupted you.

Ms. Mandel

Can you give me Henry Miller's extension, please?

Leo Miller

Sorry, I haven't got a directory on hand now. Would you mind calling the switchboard again?

Leo Miller

I'm sorry not to be of more help.

Ms. Mandel

Oh, OK. It doesn't matter.

Ms. Mandel

I'll call back to the receptionist. Thank you, anyway.

Receptionist

Good afternoon. How can I help you?

Ms. Mandel

Good afternoon. This is Ms. Mandel again.

Ms. Mandel

I'm afraid you gave me the wrong extension just now. I want to speak to Henry Miller, not Leo Miller.

Receptionist

Oh, there are two Mr. Millers in our company. I'm very sorry I didn't notice that.

Receptionist

I'll put you through right now. Please wait a minute.

Ms. Mandel

OK. I'm holding.

Receptionist

Good afternoon. How can I help you?

Ms. Mandel

It's me again -- Ms. Mandel.

Ms. Mandel

I'm still having trouble getting through to Henry Miller.

Ms. Mandel

No one is answering his line. I really need to talk to Mr. Miller as soon as possible.

Ms. Mandel

We placed an order with you last week, but we have so far heard nothing about it.

Ms. Mandel

It's a rush order, and we need it urgently. Can you help?

Receptionist

Of course. I'll go and find him and ask him to ring you immediately.

Receptionist

There may be a problem with his line.

Ms. Mandel

OK, thank you so much.

Ms. Mandel

Hello, Mr. Miller, this is Ms. Mandel.

Ms. Mandel

Thank you for ringing back.

Ms. Mandel

You are hard to get hold of!

Henry Miller

Oh, I'm terribly sorry for the trouble.

Henry Miller

I was in a meeting and I left my cellphone in my office.

Ms. Mandel

Oh, OK. Mr. Miller, I'm calling you about...

Key:

A C C C B C

 

 


Unit 4  At a meeting

Teaching objectives

After completing this lesson, students should be able to

Understand and use vocabulary related to meetings

Identify and understand basic aspects of planning a meeting

Effectively use communication skills to

Chair a meeting

Ask for and giving opinions

Agree the disagree with an idea

Make suggestion

Business profile

Sample board of directors meeting agenda

Name of agency  board meeting agenda

Month day year

Location

Planned starting time to ending time

Sample of minutes of a management meeting

Name of organization

Meeting mintues: month day year

Time and location

Present:

Proceeding

Useful expression

Interrupting

Giving opinion

Commenting on other opinions

Agreeing with other opinions

Disagreeing with other opinions

Clarifying

Requesting information

Asking for repetition

Asking for clarification

Asking for verification

Asking for contributions of other participants

Correcting information

Keeping the meeting on time

Part I work in pairs

Part II 

Key:

List agenda minutes decision collect topic write arrange invite

Before a meeting 2 6 8 9

During a meeting 4 5 7

After a meeting 1 3

Purpose argue written agenda chairperson late waiting

Too much dealt with decision take notes discussion

T T F F T

Part III

Conversation 1 e

Conversation 2 c

Conversation 3 a

Conversation 4 b

Conversation 5 f

Conversation 6 h

 


Unit 4 At a meeting

Part IV

Video 1

Gregory

Do you know why we are here?

Richard

No. I have no idea. He just popped in and told me there would be a meeting at 3.

Amy

I'm afraid it's about cuts.

Amy

I saw him this morning and he's not happy.

Larry

Bad news! I guess you've all seen last month's sales figure for the laptop X600.

Amy

No, actually I haven't.

Richard

Me, neither.

Larry

Oh, well, there's a twenty-one percent drop from July.

Gregory

Twenty-one percent? That's a disaster!

Amy

I suppose you're going to blame my sales team.

Larry

No, Amy. We are not going to blame anyone.

Larry

Not today. We need to decide what we are going to do about it.

Richard

Wait. Before we go on, can we have a look at these poor figures?

Larry

Sorry, I'm not sure if I have... Ah, yes, I've got a few copies here.

Larry

As you can see...

Amy

Larry, I want you to know that it's not my fault!

Amy

My people have been working really hard to promote sales.

Larry

Yes, yes, I know. But the fact is that the results are not good.

Richard

Maybe we can change...

Amy

You should trust your team! There are always ups and downs in sales!

Larry

Look, Amy. I do have confidence in my team! I have called this meeting to see what my team suggests we do!

Larry

So shall we get on with it?

Larry

I suppose we can start by finding out why we are having these poor results.

Larry

Gregory, would you please give us an analysis of these figures?

Gregory

Er... Sorry, I don't have anything prepared since I didn't know...

Larry

Oh, well...

Key: Sharp august  should not  Gregory

Part V

Key: B B

Part VI

Video 2

Larry

I'm sorry to have called this meeting at such short notice.

Larry

Did you all get a copy of the sales figures?

George/Richard/Amy

Yes.

Larry

Good. So you have seen from my memo the purpose of this meeting.

Larry

Firstly, we need to figure out the reason for the drop, and secondly, what we should do about it.

Larry

It might not be easy, but I want to finish the meeting by 3:00.

George

OK.

Richard/Amy

Uh-huh.

Larry

Now, Amy, what do you think?

Amy

Well, there's a lot more competition out there now.

Larry

That's true, but our prices are competitive.

Richard

In my opinion, the salespeople are not very motivated.

Richard

We need to do something to encourage them to get out there and sell.

Amy

I think they're working pretty hard already.

Larry

But it's not hard enough, Amy! They need something to give them a bit of a push.

Larry

What about the bonus system? How many salespeople get bonuses now?

Amy

Not many.

Larry

Really? Why not?

Amy

The sales quotas are pretty high.

Amy

You have to make $60,000 in sales. That's a lot.

Amy

Most people average about $45,000.

George

Per month?

Amy

Yes.

Richard

Well, maybe we should lower our quotas.

Larry

How's that going to motivate them, Richard?

Richard

If we lower the quotas, it will be easier for the salespeople to reach them.

Richard

So more people will get...

Amy

I don't see the point. How's that going to increase sales?

Larry

Let him finish.

Richard

Well, I think the quotas are just too high. The salespeople don't think they can reach them so they don't try.

Richard

But, if someone is making, say, $45,000, and if the target is $50,000, then they'll work just a little bit harder to reach $50,000.

George

I see what you mean.

George

And if they get a nice bonus at $50,000 then they'll work even harder the next month.

Larry

Yes. You've got a good point! Let's come up with a proposal for lower quotas.

 


Unit 5 Business Travel

Teaching objectives

After completing this lesson, student should be able to;

---understand and use basic travel-related vocabulary

---understand procedures related to checking-in, clearing customs and checks at the airport

---effectively use communication skills to:

Enquire about flights

Reserve airplane ticket

Enquire about facilities and services in a hotel

Book a hotel room

Request services in a hotel

Business profile

Making enquiries about flights, luggage, and check-in times

Booking airline tickets

Checking in at the airport

Going through customs

Making a reservation in a hotel

Checking in at a hotel

Checking out

Part I

Key:  a f g j e b c o d h

part II

Key: g a e b d f h I j l  n r q p o k c

in a taxi  at a hotel  on an airplane  at customs  in a booking office

reserve a room check for  rather full

ticket and passport boarding passport tags

room service plain black

declare subject to belongings

check out  comes to  receipt

Part III 

Key:

seats c and d  row 12

two

20 kilos    gate 7   now


Unit 5 Business Travel

Part IV

Video 1

Inspector

Good afternoon. May I see your passport, please?

George

Of course. Here you are.

Inspector

Thank you. What is the purpose of your visit -- business or pleasure?

George

Business.

Inspector

I see. How long will you be staying in our country?

George

About a week.

Inspector

Is this your first time in the country?

George

Yes. I've been invited by our business associates to attend a trade fair.

Inspector

Fine. Is this all your luggage?

George

Yes, that's all my luggage, one suitcase and one bag.

Inspector

Do you have anything to declare?

George

I guess not. I mean I'm not quite sure about it.

George

You see, this is my first time...

Inspector

I see. Well, would you mind opening your suitcase?

George

Oh, not at all.

Inspector

Thanks.

Inspector

What's inside the bag?

George

That's my laptop computer. Do I have to pay duty on it?

Inspector

No, it's duty-free.

George

By the way, I'm carrying four packs of cigarettes for my own use. Are they dutiable?

Inspector

No, goods for personal use rather than commercial use are not subject to duty.

Inspector

And they are within the limit.

George

Good. And thanks for the information.

Inspector

All right. Here's your passport.

George

Is that all the customs formalities?

Inspector

Yes. You're through now. Have a pleasant stay.

George

Thanks a lot.

Key: F T F F F F T T 

Part V

Key:

From January 15th to 18th

No there isn’t

By credit card

He is booking a small conference room

He is asking for a wake-up call for tomorrow morning

Approximately 8 hours

The price for a single room with garden view is us 150, and that for a similar room with rear view 125

Part VI

Video 2

Receptionist 1

Good morning, Reservations. Can I help you?

Mary

Good morning. This is Mary Woods calling from Canada. I'd like to book a room, please.

Receptionist 1

When would you like to stay?

Mary

Oh, I'm sorry. I should have said, I want to make a reservation for my boss.

Mary

He will be in London on the 23rd of this month.

Receptionist 1

Hang on. Let me check whether there are any vacancies.

Mary

Thank you.

Receptionist 1

I'm sorry, miss. We're fully booked till the end of the month due to the trade fair.

Receptionist 1

I'm very sorry we can't help you on this occasion. Thank you for calling.

Receptionist 2

Advance Reservations. How can I help you?

Mary

Hello, I'd like to reserve a room for my boss.

Mary

I wonder if you still have any rooms available.

Receptionist 2

When does your boss plan to stay here?

Mary

From the 23rd to the 25th of this month.

Receptionist 2

Wait a minute. Let me see.

Mary

OK.

Receptionist 2

Yes, we still have some rooms available.

Receptionist 2

What kind of room would your boss like, miss?

Mary

A single room with a private bath overlooking the park, preferably.

Receptionist 2

I'm sorry, miss. All the single rooms overlooking the park have been booked up.

Receptionist 2

How about a room with a side view? It overlooks a quiet street.

Mary

That would be fine. What's the rate per night?

Receptionist 2

$150 a night.

Mary

What services come with that?

Receptionist 2

That includes breakfast and there is a colour television, an IDD telephone and a computer with Internet access.

Mary

That sounds fine.

Mary

By the way, is there an air conditioner in the room?

Mary

It's hot these days, and my boss kind of hates being too hot.

Receptionist 2

Oh, yes. Every room has air conditioning.

Receptionist 2

Don't worry, miss.

Mary

Thank you. I wonder, do you offer other services like laundry, food, etc.? My boss may need them.

Receptionist 2

Certainly. We provide room service, wake-up call, laundry, dry-cleaning, translation, ticket purchase, etc.

Receptionist 2

and we have two restaurants and a bar that are open until midnight.

Mary

I think he'll be glad to hear that. OK, thank you. I'll take it for him.

Receptionist 2

Very good. What's his name, please?

Mary

Smith, John Smith -- J-O-H-N, S-M-I-T-H.

Receptionist 2

Thank you. Can you give me a contact number, please?

Mary

892-2239.

Receptionist 2

All right. So... a single room with a side view, for Mr. John Smith, from the 23rd to the 25th, two nights in total.

Mary

That's right.

Receptionist 2

Thank you very much. We look forward to seeing Mr. Smith on the 23rd.

Mary

Good. That's all settled then. Thank you, good-bye.

Receptionist 2

Goodbye.

 

 

 


Unit 6 Company Presentations

Teaching objectives

After completing this lesson, students should be able to

Understand and use basic vocabulary for introductions and presentations

Identify the structure of a company presentation

Effectively use communication skills to

Talk about a company profile

Answer general questions about a company

Give a brief self-introduction

Give a short business presentation

Business profile

Organization of the information

Delivery of the information

Use of language

Audience

Participation

Types of company

Company corporation

Firm

Enterprise

Township enterprise

State-own enterprise

Privately-owned enterprise

Wholly owned foreign enterprise

Foreign capital enterprise

Sino-foreign joint venture

Multinational corporation

Group corporation

Limited corporation

Parent company

Subsidiary   affiliate company

Partnership

Share holding company

Listed quoted company

Cooperation

Industrial corporation

Consulting corporation

Part I Warm-up

Part II 

Key:

Products leading global first connecting London  car

Address audience PR department information china  2 5 minutes

Largest first  china 1977 california

42000 11 billion  1989

Part III 

Key:

Internal presentation   A D F G I L

External presentation   B C E H J K


Unit 6 Company Presentations

Part IV

Video 1

Geoff Bolton

Hello, and welcome to Standard Electronics.

Geoff Bolton

I'm Geoff Bolton, the Factory Manager in charge of the plant you'll be seeing today.

Geoff Bolton

I know you have come a long way today, so we aim to make your tour both interesting and worthwhile.

Geoff Bolton

Before we start the tour, I'd like to give you a brief presentation about the company.

Geoff Bolton

It will last about 15 minutes and I'll be using the flip chart.

Geoff Bolton

Since there's quite a lot to cover, I'd be grateful if you'd hold any questions until the end of my talk.

Geoff Bolton

As you can see, I've divided up my presentation into three main parts.

Geoff Bolton

First of all, we'll run briefly through the history of the company.

Geoff Bolton

Secondly, I'll tell you something about our main markets -- this is important in understanding the production process.

Geoff Bolton

And finally, I'll come to the people -- our most important asset.

Geoff Bolton

OK! Let's start with the history.

Geoff Bolton

Standard Electronics started out as a private limited company when it was first established in 1985.

Key: A c d e f g

Part V

Key: C

Open

Part VI

Video 2

Joan Cooper

I'm sorry. I'm a bit late...

Joan Cooper

um... I'm not exactly sure how to start this...

Joan Cooper

um... I suppose I should start by telling you something about the brewery...

Joan Cooper

It's old of course, very old, and... it was founded in 17... 1778. Yes, I think that's right.

Joan Cooper

So it's a very old brewery and... um... we use traditional production methods and our products are very, very old... um... very traditional.

Joan Cooper

Um... oh, we also do European type beer and, well, sales have increased a lot over the last year.

Joan Cooper

Of course, we were a family firm. Well, in fact, we still are a family firm.

Joan Cooper

As you know the present owner is Ralph Barrald...

Joan Cooper

um... we continue to run as a family firm and this is important to the corporate image.

Joan Cooper

Well, in fact, this is why we're here today to discuss the corporate image and decide if we... well, if it needs to change.

Joan Cooper

We also have horses... You may have seen them delivering the beer to the local pubs? Yes?

Joan Cooper

Yes, yes... um... production has actually dropped a little over the last few years,

Joan Cooper

although profits have actually gone up and that's something we need to discuss...

Joan Cooper

I mean, can we continue as a small, independent brewery?

Joan Cooper

Anyway, that's about it. So... um... that's the main question today.

Joan Cooper

So I don't know whether that helps at all, but it's all I can think of really, so I, I'll leave... I'll leave...

Joan Cooper

I think that's that, so I'll leave it there, OK? Right?

 

 

 

 

 

 

 


Unit 7 Product Presentations

Teaching objectives

After completing this lesson, students should be able to

Understand and use basic vocabulary to describe products and make presentations

Identify the structure of a product presentations

Effectively use communication skills to

Describe a product

Compare the features of products

Ask for information about products

Make a short presentation

Business profile

Creating a product objective

Different depending upon the target audience and the presentation should be adjusted accordingly.

An important part of selling a product to prospective customers.

Points to consider

Objective

Target audience

Target presenter

Outline

Introduction

Positioning

Product description

Examples success

Closing argument

When you are the presenter

Practice your presentation

Other helpful hints

Use gestures

Use an expressive voice

Always stands

Use highlights or color or charts

Use controversy

Use metaphors to help with visualization

Language expansion

Giving general information about a product

Describing the quality and performance

Describing the style

Describing the craftsmanship and workmanship

Part I  Warm-up

Part II  listening practice

Key:

Megabyte  ounce  pound kilogram   inch

Centimeter  hour  year  month foot

Lower  better  more good  longer  shorter

Part III

Key:

B414  small black  design  easy  12 48 5

 


Unit 7 Product Presentations

Part IV

Video 1

David Brown

Good morning.

Helen White

Good morning. Have you got the Canon iR2270 photocopier?

David Brown

Yes, madam. It's right here.

Helen White

Great! How much is it?

David Brown

Let me see... iR2270, hmm, $2450.

Helen White

Woo, it's not cheap!

David Brown

Yes, the price is a bit high, but it makes the best copies in the shortest time.

David Brown

It has been the best seller for 3 months.

Helen White

I know it's good. We have one in our office. But I'm afraid my boss won't like the price.

Helen White

Can you give discounts for bulk? We want to buy 4 of them.

David Brown

In that case, we can cut the price to $2330.

Helen White

$2330... That's about a 5% discount. Right?

David Brown

Yes, that's the lowest price we can offer.

Helen White

OK. How long is the warranty? One year?

David Brown

Three years from the date of purchase.

Helen White

Good. How about its after-sales service?

Helen White

You know, photocopiers have jamming problems all the time. It's a real nuisance!

David Brown

I can assure you that you won't have much problems with this model.

David Brown

Besides, we offer free on-site service for the length of the warranty.

David Brown

And then $150 a year after that.

David Brown

If there's something wrong with the machine, just contact us. We'll send a technician over as soon as possible.

Helen White

Good. And what about the guarantees?

David Brown

Well, there's a 7-day money-back guarantee if you're not satisfied with the machine.

David Brown

Or if you have any problems, just bring it in and you can have a refund.

Helen White

Fine. Oh, one more thing. How soon can you deliver them to our office?

David Brown

Well, I'm afraid there's a slight delay on orders at the moment.

David Brown

We could send them to you at the end of the month.

Helen White

You mean we have to wait for 3 weeks!

David Brown

I'm afraid so.

Helen White

That will be too late! We need them next week.

David Brown

Er, how about this one, iR2010? We have plenty of this in stock.

David Brown

If you place the order now, you can have them by tomorrow at noon.

Helen White

I don't know. How does it compare with iR2270?

David Brown

They are a similar size and have similar functions.

David Brown

The only difference is iR2270 can print 22 copies a minute, while iR2010 prints 2 copies less.

Helen White

That doesn't matter. How much is this one?

David Brown

$2200 each, if you buy 4.

Helen White

$2200. That's...

David Brown

That's $130 less than the iR2270.

Helen White

Sounds not bad. I think we could have these.

David Brown

Do you want to place the order now?

Helen White

Yes. But can you first show me how it works?

David Brown

Sure. You see these buttons here?

Part V

Key: C  B  C  

Part VI

Video 2

Hello! Am I late?

No, it's 5 to 9.

Good! Have you seen the brochure on the desk?

Yes!

Thank you all for making it here. I know you are busy at this time of the year.

Can I take this opportunity to wish you all a merry Christmas!

Merry Christmas! Merry Christmas!

So, everybody's here! Good, then I'll get started.

I've invited you here today to present to you the latest model of our smart phone --

I would like to briefly run through the 3 Ps for the new model -- The Product, The Place and The Price.

Please stop me whenever you've got a question.

To start with, I'll focus on the features of this new model. Please look at the screen.

This is the picture of Fora 1300 and its functions.

You see, it's small enough to fit right in the palm of your hand.

It measures 11.2 X 6.0 X 2.2 cm, including the 2 cm antenna,

just slightly larger than a mobile phone and yet it incorporates a small, yet functional physical keypad.

Isn't it too tiny to use?

Well, you can try it when we finish. You'll find it surprisingly easy to use.

The screen is 4.5 cm X 4.5 cm.

This phone makes both a great PDA and a cellphone.

You can make phone calls and store up to 1,000 contact names.

And you can also browse on the Web.

It's reliable for light duty.

It allows you to perform certain tasks that you would normally need a computer for.

For example, when you are in a meeting and someone needs a figure that you know you have received in an e-mail,

you can download the e-mail and view the spreadsheet and give the figure.

Then you may find yourself rather grateful that your smart phone is more than a cellphone and a PDA.

Of course, it has all the normal features such as a clock, alarm, reminders, stopwatch, calculator, games, tone composers, etc.

Plus a built-in camera and speakerphone.

In a word, it has just about everything you can think of and it does more than you expect!

OK. Now, let me move on to the next point -- The Place.

I mean, how we are going to distribute the product and where.

The launch date for the Fora 1300 will be January 1st, next year so that it will definitely be in the shops in time for the present-buying season at Spring Festival.

It will be in stock in all retail outlets throughout the country by then.

We will also be making the phone available by mail order and online, with a guaranteed 6 days delivery.

Pricing comes along with the product going on the market.

At present, the new model will retail at $499.

That should be quite a reasonable price considering the quality and the advanced features.

Right, I'll stop there. I hope you've got a clearer picture of the Fora 1300.

And I hope you will be 100% behind this model.

Sure, but how does this model compare to our biggest competitor, SAMSUNG i700?

Good question, Philip. Well, it's smaller in size, and the screen is brighter.

The battery lasts longer, and most important of all, it's more user-friendly.

Is it competitively priced?

It's set at the same price as SAMSUNG i700.

It's still a bit more expensive than some products of its kind.

It's difficult to get people to pay $500 for a phone.

That's true! I know a high price can stop people from considering our product, but we're offering discounts and free Spring Festival gifts.

That's good. The competition gets tougher every year.

 

 

 

 


Unit 8  receiving visitors

Teaching objectives

After completing this lesson, students should be able to

Understand the procedures when receiving business visitors

Effectively use communication skills to

Receive business visitors who have an appointment

Receive business visitors who do not have an appointment

Meet visitors at the airport

Participate in small talk about travel ,weather or accommodation

 

Business profile

Receptionist

The work

Most organizations employ receptionists. For example hotels, factories, hospitals, school. Etc.

Skills and interests

Be outgoing and confident

Have a smart appearance

Have good communication skills

Be able to stay calm under the pressure

Be courteous, but firm

Be efficient and well organized

Be able to work on your own

Have basic computer skills

Be able to use office equipment

Be interested in the work of the organization

 

Language expansion

Receiving visitors at the office

Asking for names identification of the visitors

Asking the purpose of the visit

Asking the visitor to wait

Asking the visitor for information

Giving the visitor information

Apologizing for having kept the visitor waiting

Expressing regret then someone is not present

Meeting guests at the airport

Taking guests to their hotel

Small talk topic

Seeing off

 

 

Teaching plan

 

Part 1 open

Part 2

C f a I b  h  d e j  g

A BCE   BD   AC   CD  BD

F F F  T  F T

Part 3

Make an appointment   in the middle of

By name    in touch with

Make suggestions  out of the question

 

E G A C L D H

K J B M I/N F  N/I

Part 4

F T F T  T T

Part 5

F F F F F

F T F T F

 

Homework

 

 

 

Unit 9   business dinner

Teaching objectives

After completing this lesson, students should be able to

Understand and use basic dinner-related vocabulary

Effectively use some communication skills to

Invite business associates to dinner

Order western food

Order Chinese food

Comment on food

Propose a toast during a dinner

 

Business profile

Basic table manners

Manners in every country are different. What is polite in China may not be polite in the United States. These basic rules will help you enjoy western food with your American friends.

Always put the napkin on your lap first. Before you leave the table, fold your napkin and put it beside your plate.

As the meal is served, use the silverware farthest from the plate first. When eating something in a bowl, do not leave the spoon in the bowl. Put it on the plate beneath the bowl. Soup, as well as all American food is eaten quietly. Do not slurp the soup. The soup spoon is used by moving the spoon away from you. Do not over fill the spoon. The bowl may be tipped slightly away from you to allow the last bit of soup to be collected on the spoon. Do not pick the bowl up to hold it closer to your mouth. When you have finished your meal, place your knife and fork side by side on the plate. This signals that you have finished eating.

Wait until everyone has been served to begin eating. Everyone begins to eat at the same time. The host or hostess may invite you to start eating before everyone is served. Some foods may be cold if you are required to wait until everyone is served. If invited to begin before others are served, wait until three or four people have been served before starting to eat.

While eating, remember not to talk with your mouth full of food.

During the meal, the host or hostess will offer you a second helping of food. Sometimes they will ask you to help yourself. When they offer you food, give a direct answer. If you refuse the first time, they might not ask you again.

At the table, ask others to pass you dishes that are out of your reach. Good phrases to know are: “Please pass the ____” or “Could you hand me the ____, please?” If asked to pass the salt to someone, you should pass both the salt and pepper which are placed on the table together. Hand the salt and pepper to the person seated next to you. Do not reach over the person next to you to pass anything to others.

Sit up straight at the table. Bring the food up to your mouth. Do not lean down to your plate.

Cut large pieces of meat, potatoes and vegetables into bite size pieces. Eat the pieces one at a time.

When eating spaghetti, wind the noodles up on your fork. You may use your spoon to assist in winding the noodle on your fork. The spaghetti on your fork should be eaten in one bite. It is very impolite to eat half your noodles and allow the other half to fall back on your plate.

Some foods may be eaten with your fingers. If you are not sure if it is proper to eat something by picking it up with your fingers watch what others do before doing so yourself. Examples of foods which can be eaten with your fingers include: bacon which has been cooked until it is very crisp; bread should be broken rather than cut with a knife; cookies; sandwiches; and small fruits and berries on the stem. Most fast foods are intended to be eaten with your fingers.

Do not lean on your arm or elbow while eating. You may rest your hand and wrist on the edge of the table.

In America, people do not use toothpicks at the table.

Some of the rules mentioned here may be somewhat relaxed in informal settings.

The best way to learn good manners is to watch others. Observe the way your western friends eat. This is the best way to avoid making mistakes when you are unsure of what to do

Language expansion

Making an invitation

Proposing a toast

Setting the bill

Reserving or finding a table for dinner

Explaining the menu

Recommending food and drink

Taking orders

Commenting on dishes

Dinner talks

 

Teaching plan

Part 1

White radish  celery   garlic   potato  cabbage  capsicum

Tomato  cauliflower  broccoli

Part 2

B e f a d c

Part 3

B d h e a c g f

Part 4

T f f t f

T f f f f    homework

Unit 10  company performance

Teaching objectives

After completing this lesson , students should be able to

Understanding and use basic vocabulary to describe company results and graphs

Identify the speed and degree of changes in business graphs

Effectively use communication skills to

Describe company performance

Describe graphs and trends

 

Business profile

want to know about company performance

annual report

description

format of annual reports

chairman statement

balance sheets

what is a balance sheet used for

 

 

 

 

An Annual report is a comprehensive report on a company's activities throughout the preceding year. Annual reports are intended to give shareholders and other interested people information about the company's activities and financial performance. Most jurisdictions require companies to prepare and disclose annual reports, and many require the annual report to be filed at the company's registry. Companies listed on a stock exchange are also required to report at more frequent intervals (depending upon the rules of the stock exchange involved).

Typically annual reports will include:

Chairman's report

CEO's report

Auditor's report on corporate governance

Mission statement

Corporate governance statement of compliance

Statement of directors' responsibilities

Invitation to the company's AGM

as well as financial statements including:

Auditor's report on the financial statements

Balance sheet

Statement of retained earnings

Income statement

Cash flow statement

Notes to the financial statements

Accounting policies

Other information deemed relevant to stakeholders may be included, such as a report on operations for manufacturing firms or corporate social responsibility reports for companies with environmentally- or socially-sensitive operations. In the case of larger companies, it is usually a sleek, colorful, high gloss publication.

 

 

Teaching plan

Part 1

Bar chart  line graph  pie chart  area chart

Part 2

C a e d b

B

Part 3

second  more than 37%  price

more  increased  48 million

part 4

c d a f b e

homework