1. A Brief Introduction
The résumé is a tool with one specific purpose: to win an interview. If it does what the fantasy résumé did, it works. If it doesn't, it isn't an effective résumé. A résumé is an advertisement, nothing more, nothing less.
Here are a few guidelines on writing a winning résumé.
The résumé is visually enticing, a work of art. Simple clean structure. Symmetrical, balanced and easy to read. As much white space between sections of writing as possible; sections of writing that are no longer than six lines, and shorter if possible.
All the basic, expected information is included. A résumé must have the following key information: your name, address, phone number, and your email address at the top of the first page, a listing of jobs held, in reverse chronological order, educational degrees including the highest degree received, in reverse chronological order.
It is targeted. A resume should be targeted to your goal, to the ideal next step in your career. First you should get clear what your job goal is, what the ideal position or positions would be. Then you should figure out what key skills, areas of expertise or body of experience the employer will be looking for in the candidate.
Use power words. For every skill, accomplishment, or job described, use the most active impressive verb you can think of (which is also accurate). Begin the sentence with this verb, except when you must vary the sentence structure to avoid repetitious writing.
There are absolutely no errors. No typographical errors. No spelling errors. No grammar, syntax, or punctuation errors. No errors of fact.
2. Homework
Clarke Hooper is advertising for graduates. Read the advertisement carefully, then prepare the resume that you would send to Michelle Hocking. You may invent as many details as you wish.
Not your degree, this ad. Got your attention though, didn’t it? And that’s our business. Promotional marketing involves everything from sales promotion to product launches, direct marketing to design. All of it involves grabbing people’s attention. If you’re interested in becoming an account handler, and you think you’re capable of the kind of ideas that stand out in an increasingly media literate society, send your resume to Michelle Hocking at the address below.
Check out our work and who we do it for at www.chc.co.uk. You’ll find more detail about what we expect from graduates at www.chc.co.uk/gradrecruitment. Whilst you’re there you’ll also find the questionnaire we’ll be asking the best applicants to complete. If you want to get our attention, it might be a good idea to complete it now, and send it in with your resume.
Clarke Hooper, St. Laurence Way, Slough, Berkshire, SL 12 BW. E-mail: michelle@cgc.co.uk
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3. Sample
Terry Tang
52 Hanvor Street
Edinburg EH2 5LM
Scotland
Phone: 0131 449 0237
E-mail: TerryTang@hotmail.net
Education
2002—2004 London Chamber of Commerce and Industry
Diploma in Public Relations
1999—2002 University of London
BA in journalism and Media Studies
Professional Experiences
2005—present Public Relations Office, Scottish Nature Trust
Responsible for writing articles on all aspects of Trustee’s activities
2002—2005 Press Office, Highlands Tourist Board
Preparation of promotional materials and brochures
2001 The Glasgow Tribune newspaper
2000 Two three-month training periods as assistant to the Sports Editor
Skills
IT Office 2007, Excel, Internet, PowerPoint
Language Fluent German and proficient in French
Additional Driving license
Activities
Cross-country skiing, rock climbing and swimming
Activities for disabled children
6. Sentence Translation
1. Should you make a serious driving mistake (e.g., change lanes when there is a car in your "blind spot"), the computer would sound an immediate warning.
(=如果你发生重大行车失误(如变道时有车辆在你“盲点”内),计算机立即会发出警报。)
2. Cars will be bunched into groups of ten to twelve vehicles, only six feet apart, traveling in unison, and controlled by computer.
(=车辆会编成10辆或12辆一组,车距仅6英尺,在计算机的控制下一齐行驶。)
3. This could prove to be an environmental boon as well, saving fuel, reducing traffic jams, decreasing air pollution, and serving as an alternative to highway expansion.
(=这对环保也会很有利,能节省燃油、减轻交通阻塞、减少空气污染,还可用作公路扩建的替代办法。)
4. 汽车工业是20世纪最赚钱、最有影响力的产业之一。
(=The automobile industry ranks as among the most lucrative and powerful industries of the twentieth century.)
5. 随着微芯片价格的大幅度下降,未来对全球卫星定位系统的应用几乎是无限的。
(=With the price of microchips dropping so dramatically, future applications of GPS are virtually limitless.)
6. 汽车及其行驶的道路,将在21世纪发生重大变革。
(=The car, and the roads it travels on, will be revolutionized in the twenty-first century. )
7. 在汽车事故中死亡或严重受伤的人数太多,我们已经不屑在报纸上提及。
(=The number of people that are killed or badly injured in car accidents is so vast that we don't even bother to mention them in the newspapers anymore.)
7. Proverbs and Quotations
1. Activity is the only road to knowledge.
行动是通往知识的唯一道路。
2. Love is ever the beginning of knowledge as fire is of light.
知识总是从爱好开始,犹如光总是从火开始一样。
3. Knowledge is a treasure, but practice is the key to it.
知识是一座宝库,而实践是开启宝库的钥匙。
4. The foundation of knowledge must be laid by reading. General principles must come from books, which, however, must be brought to the test of real life.
—Samuel Johnson, British writer
读书是积累知识的基础。基本原理来源于书本,但须经实际生活的检验。
—英国作家 S. 约翰逊
5. Imagination is more important than knowledge.
—Albert Einstein, American Scientist
想象力比知识更为重要。
—美国科学家 A. 爱因斯坦